Indyfin
Verified advisor profiles, client reviews and investor matching
- RIAs
Marketing & growthPer seat
Advisor websites with a built-in AI agent for SEO, AI-search visibility and compliant content
Venture-backedwealthreach.aiNot yet confirmed by the company
WealthReach builds and runs websites for independent financial advisors and RIAs, and offers multi-site rollouts for enterprise RIAs, broker-dealers, aggregators, TAMPs and marketing firms. Its product, called a Living Site, combines a custom site with an AI agent that keeps working on search visibility after launch.
The agent, called Attract, tracks the firm's rankings on Google and its citations in AI assistants such as ChatGPT, Claude, Perplexity and Gemini, watches competitors and site health, and drafts new pages or refreshes slipping ones in the firm's voice. Nothing publishes until it passes SEC and FINRA marketing review and the advisor approves it. A Convert add-on identifies anonymous site visitors and off-site intent and supports AI outreach.
WealthReach launched in November 2025, co-founded by Mike Barrasso and David DeCelle of Model FA. It raised a $1 million seed round led by Cecure in 2026 and acquired AdvisorRankings. Living Sites start at $1,000 per month on a 12-month agreement; Convert is $250 per month as an add-on.
Verified advisor profiles, client reviews and investor matching
Marketing & growthPer seat
Client communication and relationship marketing software with managed content
Marketing & growthCustom quote
Client review collection and advisor directory listings for financial advisors
Marketing & growthPer seat
Directory of vetted fee-only fiduciary advisors; firms pay a flat fee for an enhanced profile
Marketing & growthSubscription
AI-assisted website and content marketing platform for independent RIAs and IARs, from Paladin Digital Marketing.
Marketing & growthSubscription
Sales enablement and compliant content platform with a financial services edition
Marketing & growthCustom quote
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